An excellent resource for Media:

The Robert Wood Johnson Foundation

Media Resource Guide on Tobacco

Address: Route 1 and College Road East,
Post Office Box 2316, Princeton, NJ 08543

The Robert Wood Johnson Foundation Office of Communications has put together this guide to help connect you to the experts on tobacco issues who are funded by the Foundation. Their expertise ranges from working with community coalitions within our SmokeLess States program on strategies to prevent tobacco use to initiating national media and advocacy campaigns through the National Center for Tobacco-Free Kids.

About the Foundation

The Robert Wood Johnson Foundation, based in Princeton, New Jersey, is the nation's largest philanthropy devoted exclusively to health and health care. It became a national institution in 1972 and concentrates its grant making in four areas: assuring access to basic health services, improving the way services are organized and provided for people with chronic health conditions, reducing the harm caused by substance abuse, and helping the nation address the problem of rising health care costs.

Reducing the Harm Caused by Substance Abuse

The social and economic costs of substance abuse, such as the violence, crime, and lost industrial productivity that have devastated so many American families and communities, drive the Foundation's ongoing work to reduce substance abuse. In 1992, the Foundation selected five main issues for priority attention in this effort:

  • Establishing substance abuse as the nation's leading health problem;

    Prevention and early intervention;

    Reducing demand through community initiatives;

    Reducing harm caused by tobacco;

    Understanding the causes of substance abuse.

    Reducing the Harm Caused by Tobacco

    The Foundation funds community coalitions, scientists, academic researchers, and experts in communications and public policy who develop strategies to keep children from starting to smoke, to help people quit who are already addicted to tobacco, and to change the environment that makes tobacco use socially acceptable. What follows is a description of major tobacco-related programs funded by the Foundation and the information to help you reach some of the key people on the frontlines of tobacco control.

    For more information on the Foundation's

    tobacco-related programs,

    contact: Joe Marx,
    Senior Communications Officer,
    (609) 243-5946.